Keir confident in Swindon
New Jazz will bring 'stability', says Honda European Vice-President
Ken Keir, the European Vice-President for Honda, has expressed his confidence in car manufacturing in Swindon, describing the new Jazz model to be made at South Marston from September as 'a wonderful opportunity in the current climate'.
"Car buying habits are changing fast," Keir said this week at the Geneva Motor Show.
"People are noticably downsizing. And the new compact Honda Jazz is the car for today's market.
"That's good news for Swindon were we will start production in September. The Jazz will bring stability to the factory."
Keir also added that the company have invested during the current four-month shutdown in renovating the plant ready for the resumption of production on 01 June.
Made in Swindon:
the new Honda Jazz, set for
launch in October
"2008 was a tough year. Everyone knew it would be difficult, but the speed of the change was very dramatic," he said.
"But every cloud has a silver lining, and when we re-open on 01 June it will be a completely renovated manufacturing plant."