Put In A Good WordOur Swindon business advice column with Gail Gibson
These
relationships can assist you in so many different ways; from business start up
advice, to personal and professional development and marketing.
As you network
you will meet a variety of professional individuals and businesses each
offering a unique range of opportunities for you and your business.
How do you build a rapport?
Get to know someone. Ask questions to find out
about them, their business and what they can offer you.
Listen to the other person’s needs and see how
you might help them. Build a network of reliable, trusted and respected
business people you can call on to manage, develop and grow your own profitable
business.
Making a
connection through networking helps to create an understanding between
businesses of attention to each other’s needs, setting you on the right road
for the successful growth of your business.
Put in a good word
So, you like the feeling you get from “Joe
Bloggs Building Services”. However before you decide to do business, how do you
know what Joe Blogg’s service is really like?
Does Joe
meet deadlines? What is Joe’s level of customer service? Who has Joe Bloggs
previously completed work for? And how can you find answers to these questions?
Recommendations or referrals play a hugely
significant role in networking. Many networking groups have adopted this system
as their primary method of operation.
By
recommending or referring you actively promote another’s business and vice
versa. This is a win: win for both businesses and is a positive way to generate
business leads. Wouldn’t you prefer to do business with someone who has good
credentials and a strong reputation?
Deliver the best experience
Delivering first class customer service places
you in a more favourable position to be recommended by another business.
Why? When
you delight your customer, you provide them with a total experience, from start
to finish and beyond. You take care of their individual needs, meet their
deadlines and go that extra mile.
Your service makes them feel like they are
the most important customer in the world.
As you
network and develop your business relationships, you will discover many
businesses who deliver an “experience” to their customers.
Just imagine how
much success you could bring to your business when you recommended another’s
fantastic service. Your customer will be delighted and your credibility will
increase.
Wouldn’t
you like to be recommended to others time and time again? Not only will you
build a great reputation, you will also be seen as an expert in your niche
area; a specialist who delivers invaluable advice and excellent customer
service.
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